At OMG! Decadent Donuts, we believe that community is the secret ingredient to our success. As we continue to grow and spread the joy of our delicious donuts across Australia and beyond, we recognize that our strength comes not only from the quality of our products but from the vibrant communities we serve and support. Our commitment to community is woven into the very fabric of our business, and today, we want to share the three unique ‘flavours’ of community that make OMG! Decadent Donuts truly special.
1. Local Business Owners: The Heartbeat of Our Communities
OMG! Decadent Donuts isn’t just a brand; it’s a network of passionate local business owners who are deeply rooted in their communities. Each of our licensees is a local entrepreneur who has chosen to invest in a business that not only brings joy to their customers but also keeps the economic benefits within the community. When you purchase from an OMG! Decadent Donuts business owner, you’re not just enjoying a delicious donut; you’re supporting a local business owner who is committed to making a positive impact right where they live.
As we are not a franchise, our licensed business model ensures that the money earned by our OMG! Business Owners stays within their community, helping to build stronger, more vibrant local economies. This commitment to local ownership and community reinvestment is at the core of who we are, and it’s what makes every bite of our donuts even sweeter.
Each OMG! Business Owner engages and serves their local community at school, university and sporting events, community group and club events, fundraisers, charity events, local festivals, local markets and other local businesses.
Further, we provide teachers, coaches and team leaders with fun rewards of ‘great job cards’ or ‘you’re so awesome awards’ as a way of acknowledging and rewarding anyone who puts in effort with a free donut. A fun example of this is a local school that held a spell-a-thon to raise money for some additional sporting equipment, any child who raised $30 or more was acknowledged at assembly with an “OMG! You’re so Awesome” award. It’s hard to know if the kids valued the certificate or the donut more!
OMG! Business Owners also assist schools, clubs and charities with Donut Drives to help those organisations raise some ‘dough’.
2. Serving Communities with Inclusivity and Care
At OMG! Decadent Donuts, we understand that enjoying a delicious treat shouldn’t come with compromises. That’s why we’re dedicated to serving the diverse needs of our communities by offering donuts that are not only incredibly tasty but also cater to a wide range of dietary preferences and requirements.
Whether you have food allergies, gluten intolerance, follow a vegan lifestyle, or adhere to cultural dietary practices, we’ve got you covered. Our donuts are certified gluten-free, vegan, kosher, and halal, ensuring that almost everyone can indulge in the joy of OMG! Donuts without worry. We believe that inclusivity is essential, and we’re proud to offer products that bring people together, no matter their dietary needs.
3. A Community of Collaboration and Support
Beyond our commitment to local communities and inclusive products, there’s another layer of community that makes OMG! Decadent Donuts truly special: the community of our business owners. Our network of OMG! Business Owners is more than just a group of licensees; it’s a family. We support one another, share best practices, and collaborate to build the OMG! brand together.
This spirit of collaboration and mutual support is what makes our business model so unique. Our owners aren’t just running individual businesses; they’re part of a larger movement to bring joy and inclusivity to communities everywhere. Together, we’re stronger, and together, we’re making a difference, one donut at a time.
Community is at the heart of everything we do at OMG! Decadent Donuts. From empowering local business owners to serve their communities, to creating products that everyone can enjoy, to fostering a supportive network of entrepreneurs, we’re committed to making a positive impact.
Find your local OMG! Business Owner here.
